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Pebble CEO choses NOT to team with Microsoft due to personal bias

pebble-watch

So Pebble reaches out to Microsoft with a partnership in mind, to favor Windows devices with their smart watches. They challenged Microsoft to develop a prototype app that proves the phone could support the watch. If so, they may be interested in partnering with them–including the option of highlighting the watches at Microsoft stores and offering them as part of bundles with Windows Phone devices.

Originally, the relationship between such devices and Windows devices was limited due to the fact that Microsoft hasn’t allowed access to certain APIs/features within the OS. This limited access prevents a company like Pebble from fully developing an app. However, if Microsoft helps, then all of those problems are history.

Microsoft not only agreed to play ball, but they VERY quickly developed a FULLY functioning app, proving the relationship between the two companies was more than a possibility.

pebble-demo-app
(image by WPCentral)

The problem? Pebble’s CEO, Eric Migicovsky, decided he didn’t like the idea as he personally doesn’t like both Microsoft or their OS and considers it to be outdated. He canceled the plans and halted all communication between the two companies.

Well…

I have a very unprofessional gesture for Pebble’s CEO. He is just as bad as Steve Jobs, forcing everyone to comply with his own biased opinions. Look at the Apple II computer….extremely outdated…but Mac grew and grew and constantly resurfaced to enhance itself throughout the years. Microsoft does the very same. What was tomorrow is outdated by today. By pushing MS away, you (the CEO) are nothing but another variable contributing to MS being “out of date”.

Developers complain that Windows doesn’t have as many apps or customers, which is why they won’t develop an app for that market. Of course…Windows doesn’t have as many apps or customers BECAUSE people like them WON’T develop the frackin app. So who’s fault is it really? It goes both ways for success to be truly possible. A market poisoned by bias and blind/poor strategies. People aren’t thinking outside of the box.

In my “opinion”, I think it is smart to choose then to install my own bias towards my purchase decisions. They want to be stubborn, then so shall I. I will not *ever* buy a pebble device. I will not recommend one, nor would I ever praise one for any reason. Why? Because it “looks out of date”, and “we have moved past such medieval devices”. “Just look at the pixelated screen when you have watches like the Gear 2 and the Moto 360 that make the pebble look like the Tomoguchi someone tried to buy me when I was’14’ (18 years ago)”. See? Two can play at this game….and Microsoft should justifiably respond by releasing their own watch, that puts Pebble into the unemployment line.

THAT is how quickly the game can change due to poor decisions.

So come on Microsoft! It is time for you to design a watch just as impressive as the Gear 2 or Moto 360! Only shoot to make it even more science-fictional than any other device today. Something breathtaking like the soon-to-be HoloLens MS is working on. Something that looks like a device we would wear on our arms while visiting another world. Something that will shake up the competition…especially….Pebble.

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